
Melissa Afflerbach

McCall McPherson, PA-C
Weight Loss Program Director
Mel Afflerbach is a seasoned wellness leader, program strategist, and retreat curator with over 17 years of experience designing transformative experiences in the health and wellness space. As Program Director, Mel brings a unique blend of operational expertise, strategic vision, and heartfelt leadership to every initiative she oversees.
With a background in business consulting and holistic entrepreneurship, Mel has supported practitioners, wellness brands, and startups in launching and scaling purpose-driven programs. Her approach is rooted in clarity, alignment, and execution -ensuring each offering is impactful, organized, and true to its mission.
Mel is also known for curating luxury wellness retreats that center around connection, healing, and personal growth. These immersive experiences - hosted both domestically and internationally - reflect her passion for blending wellness with intentional community building and thoughtful program design.
Her leadership is further shaped by her entrepreneurial ventures in the digital space, having founded and led companies focused on app development and tech innovation for wellbeing.
Mel’s commitment to excellence, emotional intelligence, and mission-driven work make her a vital force behind the scenes - building programs that empower others, foster transformation, and drive lasting impact.